Heathrow Airport is one of the world’s most challenging and complex environments. Research shows that a large proportion of 80 million annual passengers suffer time pressure and uncertainty – leading to a stressful experience.
Mapping is a tool that can explain and improve awareness – reducing stress.
Heathrow had a legacy of multiple different mapping approaches, none of them designed specifically for the inexperienced traveller.
The hub-map project consolidated the design into a usability tested standard and applied this physically and digitally in terminals as well as online and on mobiles.